Professional Certifications
Photography
Graphic Design
Brand Creation Project – SCOM487
In the fall of 2024, my SCOM487 senior portfolio class was assigned to create and design a brand in less than 20 minutes. Our challenge was to come up with the following from scratch:
- Brand name
- Brand colors/fonts,
- Brand mission and purpose
- Brand offerings
- Mock testimonial.
For this project, I started a marketing company called Under Saddle Creative. Under Saddle Creative’s target audience was the local equestrian community and high-end show barns in the Central Virginia area. When creating the presentation, I used photographs that I took at a local horse show in the summer of 2024 to showcase the quality of work that Under Saddle Creative would offer. Every portion of this presentation was designed and created by me including branding, photography, graphic design, and text.